OTHER BTS CONTENTS:
What really happened with Like Crazy on the Billboard Hot 100 https://youtu.be/lDXtpY28y80
Struggles and Victories of Park Jimin: https://youtu.be/HcdT0qY1DqM
Struggles and Victories of RM: https://youtu.be/hK2duRCrmRk
Struggles and Victories of Jhope: https://youtu.be/qzRrqjQ7DbU
Struggles and Victories of Suga/Min Yoongi: https://youtu.be/SlRnfzLmDeE
Struggles and Victories of Jin: https://youtu.be/B3_ufFhJNOU
Struggles and Victories of V/Kim Taehyung: https://youtu.be/W1E2r_yWT3U
10 Reasons BTS JEon Jungkook is the perfect Role Model: https://youtu.be/Uspq76eoiYs
The Underestimated Athleticism of BTS Park Jimin: https://youtu.be/_Gd4b0pWWpg
The Underestimated Intelligence of BTS Park Jimin: https://youtu.be/albp2mry0Rc
Worst Disrespects Thrown at BTS and How They Put People In Their Place: How BTS Paved The Way Part 1 https://youtu.be/8aAi6Gh2q_k
How BTS Paved The Way Part 2: https://youtu.be/ERuOOZalJxg
YoonJin a.k.a. SIN: How Min Yoongi & Kim Seokjin Respect, Support, & Love Each Other: https://youtu.be/o_pLGMf1Dv8
Details of The Harvard School Paper About BTS & Big Hit: https://youtu.be/aYXbUy31OIk
REAL Reason BTS Didn’t Get An Exemption From Military Service: https://youtu.be/wteS_Wny4KY
Objective Explanation on ARMY’s Issue Against Melanie Fontana: https://youtu.be/U5ikQnm9VMg
How And Why The West Is Trying To Invalidate BTS, SB19 & Other Asian Artists: https://youtu.be/l6K7aqAAWEE
Objective Analysis Suga’s Controversy: https://youtu.be/vPzvNG0Ih4Q
Understanding the business & marketing strategy of BTS: https://youtu.be/QPunBqvewFM
Who will surpass BTS
The Truth about BTS’ Ownership of Hybe Part 1: https://youtu.be/YkUlooRHKv0
Truth About BTS’ Ownership Of HYBE Part 2: https://youtu.be/sbBmHyQOhlE
The Truth about BTS’ Martial arts credentials: https://youtu.be/r7_EHmebTuU
Why BTS Jin, Jhope & RM Sold some of their Hybe stocks: https://youtu.be/Yf47XizGxHw
10 Less known but important facts about BTS Westerners and Baby ARMYs Should know: https://youtu.be/SJyU9Lg88OQ
How much BTS Suga earns from producing & royalties: https://youtu.be/Ei6f2orw0cs
10 Times BTS Were Mistreated or ignored that lead to their global success: https://youtu.be/5fApzh61Z6M
BTS Records That Will Never Be Broken: https://youtu.be/V3OD3qvMIJE
7 Intellectual/Intelligently written songs of BTS: https://youtu.be/GWKTTnolHbI
How To calculate Billboard Hot 100: https://youtu.be/TqhkzymJlnA
Why western Media can’t understand ARMY Solidarity: https://youtu.be/GrI9g8OgByg
BTS successful because of Social Media?: https://youtu.be/GnsW2mJfp4s
Did BTS Sellout to get to Billboard Hot 100 #1?: https://youtu.be/6y_FXVHROxU
How BTS V / KIM Taehyung Became The Most Influential Korean Celebrity On Instagram: https://youtu.be/WMUSZJbqoyw
How BTS’ Chapter 2 Affects Asians Going After The US Market |How BTS Paved The Way For Asian Artists: https://youtu.be/PLkqT-8TeIg
I think BTS and Big Hit are going to attempt to do something that has never been done before – to keep BTS on top of their game, musically, creatively, and financially beyond BTS in its current form.
BTS aren’t going to stay young forever. Eventually, they will grow old, get married or not get married,
The nature of idols in Korea and boybands in the west has a short lifeline. I think Big Hit and BTS themselves are very aware of this. Instead of fighting it, they are working around it to ensure BTS won’t just rely on their legacy as BTS once they retire but to continue creating and evolving their art.
Just to clarify, I have no connection, directly or remotely, to Big Hit or anyone in BTS. I am just reverse engineering it, just taking some of my experience in business planning, brand building and marketing.
I could very well be wrong or partly wrong. But here is what I think the business strategy is of BTS and Big Hit.
People follow stories, you may be attractive to visuals first but what makes us stick to something is a story.
Every brand has a story. Before brands are launched to the market, the brand personality is developed. You are loyal to Nike because they are the shoes for those who aren’t professional athletes, they are for those who try. Coke for families. Apple they break the norms.
Observe Chanel’s commercials, they are very cinematic. Nike’s failure commercial. Apple’s rebellion commercial.
Commercials are like that, you always tell a story, TikTok has a hard time penetrating the mainstream because they offer moments, which are good but it has not longevity
Music and Music Videos
It’s the same for music and music videos
Mv with stories – thriller, lemonade,
Beatles are storytellers, their songs tell stories Hey Jude, Blackbird, Taxman, Sgt. Peppers, etc
Raps are stories,